If your nonprofit uses Google analytics to track activity on your website then you’ve probably been getting emails about their new data retention controls that looks something like this. If you have been putting off looking at these settings then now is the time to...
Overview When Carl Bliss, Interactive Media Manager at Northwestern Media, couldn’t find the technology to strategically connect with listeners of his organization’s radio stations, he decided to build it himself. Fortunately, he didn’t get too far into the process...
It’s long been known that even small amounts of personalization can increase the response rates from donors significantly. Details as small as using the donor’s first name, or a handwritten signature at the bottom of donation request letters can make a huge impact....
Download Your A/B Testing Guide! Do phrases like “A/B testing”, “multi-variant testing” or “conversion rate optimization” make you want to run away from your computer? If so, then download this FREE guide, and we’ll have you testing everything in no time. A/B Testing...
There are plenty of questions to ask about year-end fundraising. When should you start? How should you start? How do you evaluate your progress? Well, we were lucky enough to chat with Bryan VanHaitsma, the Digital Media director at Revive Our Hearts, and he had some...
Journity is a cloud-based software solution and the first product of its kind developed specifically for nonprofits to deepen engagement and boost online donor acquisition.