Let’s be completely honest here: Facebook is a big deal. As one of the largest social media platforms in the world, it provides an incredible opportunity for organizations of all sizes to reach new audiences and forge new connections. To put this tremendous impact to...
read moreData protection has been a popular topic lately in news and social media. I’m sure you have had your inbox overflowing with privacy policy updates from all of your favorite sites. Internet users are concerned that their personal data is not being carefully protected...
read moreRetargeting for the Donor Engagement Cycle According to a M+R Benchmarks study, “Overall, 1.0% of nonprofit website visitors joined an email list, and 1.1% completed a donation.” This means that roughly 99% of website visitors are not engaging with your...
read moreWe all use (and are influenced by) personalization on a daily basis. Just think of Amazon, Netflix, Spotify, or any other platform that tailors an experience just for you. People love personalization, and even expect it on most occasions. According to a report...
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